Writing Persuasive Proposals

October 09, 2019
09:00 AM to 04:00 PM

It is a challenging time to raise funds for non-profits, charities and community organizations. With increased competition from new organizations, and government cutbacks at every level, more demand is being placed on foundations, corporations and other types of funders. With this increase in demand, funders are really looking at the persuasiveness of a proposal before agreeing to fund the project or organization.

This full day workshop explores the art of persuasion in your writing to win the confidence of your reader and persuade a funder to green-light your project. Especially important for our volunteers and staff tasked with securing future funding through proposal writing!

Learning Objectives:

Describe the components of a great proposal and the importance of relationships

Explain the proposal writing process

Identify the steps to research, prepare and write a proposal

Apply your new knowledge to draft a funding action plan, budget and proposal logic model

Describe best practices for a successful proposal


"I have attended the proposal writing and social media sessions. Both were very informative and I would recommend them to anyone. Facilitators were excellent and knowledgeable and I really liked how small the class was; felt comfortable sharing and participating. I look forward to attending more sessions next year!"

Bonnie Dobson, Community Services Manager
Municipality of Pembina Community Services

Who should attend?

Executive Directors, program managers, board members, potential board and/or committee members, volunteer managers, coordinators and anyone who is interested in learning more about this topic.


Monica Schroeder brings over 15 years of experience working in community development, with a focus on social enterprise and food access programming. She has an Executive Certificate in Non-Profit Management from Trinity Western University, with ongoing studies in Change Management at the University of Manitoba.

Monica draws on a variety of grassroots programming experiences and is skilled in grant and report-writing, workforce training and marketing for non-profits. She has been involved with various boards and advisory councils and is the current Board Chair for SSCOPE Inc, a Winnipeg social enterprise.

In 2017, Monica started Night Sky Consulting, a venture focusing on communication and change management for small businesses and non-profit organizations. Whether it's developing communication tools or creating change management plans, Monica is a creative communicator with a passion for moving organizations forward.


For questions about accessibility or to request accommodations (ex. dietary, scent) please contact Tracy Douglass at 204-477-5180 ext. 222 or tracy.douglass@volunteermanitoba.ca. Requests should be made as soon as possible but at least 1 week prior to the scheduled event.


Volunteer Manitoba
410 - 5 Donald Street
Winnipeg MB  R3L 2T4




Monica Schroeder

Web registration

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