Website &Social Media Coordinator

CARE PACK (Canine Assisted Response to Emergency) is a Winnipeg-based non-profit organization developing operationally trained therapy dog teams to provide emotional support during critical incidents and emergency situations.

Our teams are being prepared to support first responders, individuals, families and bystanders affected by traumatic events. We work toward bringing comfort, connection and emotional support when people need it most.

As our organization continues to grow, we are seeking a creative, experienced and self-motivated volunteer to independently manage our website and social media presence, helping us increase awareness of our mission and the important work we do.

The Website & Social Media Coordinator will independently manage and maintain CARE PACK's website and social media platforms, helping increase public awareness of our non-profit organization and its mission.

Key Duties:

• Manage and regularly update the CARE PACK website, ensuring information is accurate, current and professional.


• Create, schedule and publish engaging social media content on Facebook, Instagram and other approved platforms.


• Promote CARE PACK events, training activities, volunteer opportunities, fundraising initiatives and sponsorships.


• Develop creative graphics, photographs, videos and other digital content.


• Monitor social media engagement and respond to routine inquiries.


• Identify opportunities to grow CARE PACK's online presence and community following.


• Maintain consistent organizational branding and messaging.


• Work independently, take initiative and recommend improvements to our digital communications.


• Collaborate with CARE PACK leadership on major announcements and organizational priorities.

The ideal volunteer will be creative, organized, dependable and comfortable taking ownership of day-to-day website and social media responsibilities with minimal supervision.

• Experience in website management, maintenance and content updates.


• Proficiency with social media platforms, particularly Facebook and Instagram.


• Strong written communication, editing and proofreading skills.


• Experience creating engaging digital content, graphics and promotional materials.


• Familiarity with Canva or similar graphic design tools.


• Knowledge of social media marketing, audience engagement and strategies to increase followers.


• Ability to independently plan, organize and schedule content.


• Strong time management, organizational and problem-solving skills.


• Creativity, initiative and attention to detail.


• Ability to work independently with minimal supervision while maintaining professional communication with CARE PACK leadership.


• Experience with website platforms such as WordPress, Wix or Squarespace is an asset.


• Previous experience in digital marketing or non-profit communications is an asset.

We are looking for a dependable, self-motivated individual who can confidently take ownership of CARE PACK's online presence.

The successful applicant will be required to sign a CARE PACK Confidentiality Agreement prior to beginning their volunteer role. This agreement protects organizational information, personal information, photographs, digital accounts and sensitive operational communications. The volunteer must maintain confidentiality and follow CARE PACK's privacy and social media guidelines.

• Website administration and digital content management.


• Social media marketing and audience engagement.


• Digital communications and brand development.


• Content creation, graphic design and promotional strategies.


• Project management, organization and independent decision-making.


• Community outreach and non-profit communications.


• Leadership, creative problem-solving and professional collaboration.


• Experience supporting a growing non-profit organization focused on emergency response and community well-being.

Related Careers:

• Social Media Manager


• Website Administrator


• Digital Marketing Coordinator


• Communications Coordinator


• Content Creator


• Public Relations Specialist


• Marketing and Communications Manager


• Non-Profit Communications Specialist


• Community Engagement Coordinator

Approximately 3-5 hours per week, with flexibility based on organizational needs, events and upcoming initiatives.

This is an ongoing volunteer position with flexible scheduling and the ability to work remotely.

The volunteer will independently manage their time and responsibilities while maintaining a consistent and active online presence for CARE PACK.

Occasional virtual or in-person meetings with leadership may be required

Applicants must reside in Winnipeg, Manitoba. This is primarily a remote volunteer position, with occasional opportunities to attend local CARE PACK events and activities.

• Online Application Form Below
• Email: info@carepackbuddies.ca (Include Opportunity ID)