MARKETING & COMMUNICATIONS COMMITTEE

Organization Details
Organization Name: KIDS Initiative
Address: Winnipeg MB
Website: http://www.kidsinitiative.ca
Organizational Description: MISSION
To work with developing communities by facilitating sustainable solutions to enrich the lives of children.

VISION
A world where everyone lives more and suffers less.

PURPOSE
To better the lives of children by helping to alleviate poverty, facilitating sustainable food and water solutions, advancing education, and improving health.
Volunteer Opportunity Details
Description of Duties: MARKETING & COMMUNICATIONS BOARD COMMITTEE
Responsible for delivering marketing and communications initiatives for KIDS Initiative. This includes
creating messaging for multiple channels with the goal of increasing donor recruitment/retention and
assisting with all other organizational targets.
Skills Required: Responsibilities:
Implement an annual marketing and communications plan
Actively contribute to the fund development strategy, recommending an appropriate marketing
and communications plan to support activities
Develop compelling marketing collateral and content for a variety of platforms including the
website, newsletters, social media, direct mail, etc.
Research and write persuasive donor communications copy and social media posts
Develop, implement, and measure social media strategy to advance the organizations audience
size, demographics, and engagement
Develop and manage event promotions in collaboration with event committee
Manage the website through ongoing content development and optimization
Manage and develop any/all new marketing and print materials
Plan and oversee the logistics of committee operations
Provide reports to the President 1 week prior to each board meeting
Present committee decisions/recommendations to the board
Assign work to committee members
Ensure committee members have the information needed to do their jobs
Set the agenda for and run committee meetings
Qualifications or Experience:
Experience in communications, public relations & communications, marketing communications,
brand marketing, direct marketing, or similar fields
Knowledge and experience in the charitable and/or international development industry
University or College graduate (communications or marketing degree)
Team player with strong interpersonal skills
Skilled across all Microsoft office software
Excellent communication skills (writing and verbal)
Skills Gained/Related Careers:
Age: 18-30, 31-54, 55+
Time Commitment: Evening, Weekend
Location of volunteer opportunity: Winnipeg
Does opportunity require a criminal record check? No
Does opportunity require a child abuse registry check? No
Opportunity is available to candidates that: General Populace
Organization will provide: A letter of reference
How to Apply: Online: www.kidsinitiative.ca/volunteer
Closing Date: Jan 1, 2020