You’ve attracted the media’s attention, either through your news release promoting your latest initiative or they want to discuss recent revelations about your organization. Are you ready? Whether you want media coverage or not, it is best to be prepared for journalists’ inquiries.
In this full day workshop Rob Wozny of Sound Strategy Communications will show you hands-on how to prepare for an interview, both on-camera or by phone. You’ll also become skilled at outlining strategies to position your key messages while overcoming your nerves of conducting an interview with a journalist. You’ll also learn how to determine the best spokesperson for your organization, when it’s okay not to speak to the media, and how to build positive relationships to keep the media interested. “You’re On!” will also review media protocol and your role in it.
Featuring Neil Coligan, Supervising Producer for Breakfast Television, as a guest speaker! Neil will discuss what you need to know when attending a media event, including how to be engaging, and how to get invited back!
This workshop will take place at the new United Way of Winnipeg building, 580 Main St.
Who should attend?
Executive directors, board members, communication directors, staff, outreach staff, and anyone interested in increasing their organizations profile.
Date:
Friday, February 24th, 2012
9:00am - 4:30pm
Workshop Location:
The United Way of Winnipeg
580 Main Sreet
Click here for a detailed parking map of the area surrounding The United Way
Fee: *$125 (includes materials and light refreshments)
Facilitator:
Rob Wozny, Sound Strategy Communications
For Information:
Delores Jansen, Registration Coordinator
phone: 204.477.5180 ext 221 (toll free) 888.922.4545
email: delores.jansen@volunteermanitoba.ca
Cancellation and final registration date: 7 days prior
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